RECENT INSIGHTS
It’s well known that FQHCs have a patient base that’s 20% uninsured. But no one talks about the fact that 20% of FQHC patients have private insurance, a number that has grown in recent years. Maybe the growth in private pay consumers is happening because FQHCs outperform private practice physicians on many quality-of-care criteria. The […]
While Accountable Care Organizations (ACOs) continue to enact value-based healthcare, it‘s been pointed out that FQHCs have been practicing value-based care for a long time without getting any credit for it. FQHC-ACO partnerships are now opening new funding streams for FQHCs – at a time when the pressure to move toward value-based care and health […]
Most FQHC decision-makers agree that the Patient Centered Medical Home (PCMH) model is a good idea. No one can argue with its goals: Responsive, high-quality, cost-effective primary care that’s focused on the whole person. Coordinated and culturally aware. Lifelong in scope. Driven by data and accountability, with strong patient-provider relationships at its core. And PCMH […]
Here’s how to keep it open. Millennial distrust and dislike of primary care is well documented. In fact, Gen Y members are 2x as likely as Boomers to use retail-level care centers. Why does Gen Y – people now in the 23-39 age range – feel this way? Possibly because to them, primary care is […]
Here’s how to keep it open. There’s no shortage of advice about how healthcare organizations can attract new patients to their website. But too often, when a prospect is on-site and ready to become an actual patient, the journey stops at the New Patient page. And even though nearly 40% of patients claim to use […]
Reducible risk: Few CHC websites are enhancing security Out of the CHC websites surveyed 96% DO NOT use a web application firewall 4% DO use a web application firewall 3 Things to Know: WordPress is vulnerable. Some security providers say 70%+ of WordPress installations are vulnerable to hacking. Services such as Cloudflare, a […]
Knock knock: CHC websites don’t exactly open the door for new patients Out of the CHC websites surveyed 68% DO NOT have a patient portal 32% DO have a patient portal 3 Things to Know: Almost 40% of patients use patient portals. The trend line of patients engaging portals is escalating, which means […]
Standing by: CHC websites are usually very slow Out of the CHC websites surveyed 67% Load in 6.0 seconds or more 27% Load in 3.5 – 5.5 seconds 6% Load in 0 – 3.0 seconds 3 Things to Know: Speed matters. More than 50% of people leave a page when it takes […]
Every day, you get requests Internal stakeholders from every corner of the organization sometimes make unexpected demands of marketing. Digital ads. Social posts. Brochures. Indeed ads. Website content tweaks. Videos. Press Releases. And it’s hard to say no. So consider the following 4 action steps to put a triage plan in place. 1. Have an […]
Invisible Providers: CHC websites don’t share provider information 56% of CHC websites have provider info 44% Do not have any provider information 3 Things to Know: Provider bios drive patient engagement. The Journal of Medical Internet Research reported that short provider video segments improved appointment bookings and counteracted negative provider reviews because the content […]